Certified Strengths Trainer – Jim Seybert

It’s not necessarily a “new rule” but it is a significant change in the way people communicate.

My job is to “help companies think differently” so consider the way you leave messages for people.

This NYT piece presents arguments for the impending death of voice mail. And I have to agree. I’d much rather receive a TXT, email [...]

Is it a sheep or a pig? Perhaps a SHIG

My personal brand centers around being THE guy who helps people think differently.

To quite a few people I am “the new idea guy.” And it’s a role I settle into quite nicely. Paying attention to new ideas comes naturally. You could say that I am nourished [...]

One of those “25 Things” recently landed on my Facebook wall asking me to list the LPs that had profoundly influenced my life. The project was more difficult than it sounds.

One of the LPs on my list had more to do with my iconoclastic approach to life than anything else I can imagine. In the early [...]

Jerry Sienfeld had his Soup Nazi and every brand needs a Brand Nazi, an individual who protects the brand’s image against those seemingly harmless little adjustments and changes that can ruin a brand’s equity by creating inconsistency.

At The Jim Seybert Company, the Brand Nazi is me. I’m the one who makes sure messaging is consistent. And [...]

Grabbed this from Michael Covington’s blog This Changes Nothing.

Frank Schaeffer is the son of Francis Schaeffer, arguably one of the most brilliant thinkers of the 20th century. In this interview with DL Hughley on CNN, Frank shares his views on what’s happened to the Republican Party in America.

If you’re a huge fan of the Religous Right, [...]

This is probably the first-ever song written about a Nobel Prize winning economist.

Funny. Insightful. I am thinking this thing could actually be a hit on radio.

Question – Can a guy like Krugman do more good from the inside or [...]

One of my clients’ brand mantras is Creating Exceptional Experiences.

Another is the Premiere Provider of a speciality product in their industry.

A major component in my StrengthFinder coaching is helping individuals find their own uniqueness and work to make it a remarkable quality.

I have written on this blog about the need for organizations to be “THE” _________  [...]

Let’s hear a loud Whoop Whoop for those of us whose minds tend to wander midst the all-to-frequent barrage of corporate blah-blah-blah that passes for useful discourse in conference rooms and convention sessions around the world.

Dan Pink posts this and gives us all cause to breathe the breath of relief.

By the way, Pink’s book A Whole [...]

The AdAge daily alert is a good place to stay on top of what’s happening in the grand arena of mass communication. Today’s post included a poll question asking for opinions on a proposal to open up the Internet to customized top level domains (TLD).

TLDs are the letters that come after the final dot in an email address [...]

Queen for a day

Leadership Re:Vision was featured on SermonCentral.com this week. That site is read by a gazillion pastors and for a short time sales at Amazon went through the sky.

There was a time when it was the #2 ministry title on Amazon.
Right up there between Rick Warren and Henri Nouwen. Sales ranking at [...]